GÜRBÜZ, E.; ORMANKIRAN, G. A. Evaluating Social Media Marketing Performance in Five-Star Hotels: A Managerial Perspective from Turkey. International Journal of Contemporary Economics and Administrative Sciences, [S. l.], v. 15, n. 2, p. 595–619, 2025. DOI: 10.5281/zenodo.18142121. Disponível em: https://www.ijceas.com/index.php/ijceas/article/view/754. Acesso em: 1 feb. 2026.