DOĞAN, O.; AYÇIN, E.; BULUT, Z. A. CUSTOMER SEGMENTATION BY USING RFM MODEL AND CLUSTERING METHODS: A CASE STUDY IN RETAIL INDUSTRY. International Journal of Contemporary Economics and Administrative Sciences, [S. l.], v. 8, n. 1, p. 1–19, 2018. Disponível em: http://www.ijceas.com/index.php/ijceas/article/view/174. Acesso em: 19 apr. 2024.